How I Found eXp Realty (And Why Instagram Was Involved)
I was not looking, and then I was
I did not find eXp through a recruiter or a conference or a referral from someone at my brokerage. I found it on Instagram.
Which, when I say it out loud, sounds both very on-brand for 2024 and also completely logical. Instagram is where agents actually talk. Not the curated, everything-is-going-great version of talking. The real version. The one where someone posts honestly about their commission split and you think: wait, say more.
I had been on a team at a large brokerage for about two years. I was selling around $4 million a year, giving away 30 to 40 percent of every commission, and somewhere in that slow grind I had started to feel the edges of something I could not quite name yet.
What stopped my scroll
What caught my attention was not a pitch. It was a different kind of conversation about what building a real estate business could look like.
Women talking about what they kept versus what they gave away. About the math behind their brokerage choice. About community that did not require you to perform confidence at all times.
I found Powerhouse the same way. A group of women in real estate who cheer each other on, share what is working without gatekeeping, and operate from the belief that you do not have to burn yourself out to build something real.
I paid attention for a while before I made any moves. That is my way. But I was paying attention.
What happened after I made the move
I moved to eXp in 2024. Same year I sold $12 million. I paid eXp $16,000 total for the year.
The math changed in a way that gave me options I did not have before. And the community gave me a room where what I was building felt possible instead of theoretical.
I am on track to do it again in 2026.
If you have been scrolling and something has been catching your attention, that is worth following. And if you want to talk about what the move to eXp actually looks like in practice, from someone who did not make the decision lightly, I am here for that conversation.